101 Coeur d’Alene Business Marketing Ideas

There are thousands of ways you can promote your Coeur d’Alene business. With the right mix of activities, you can identify and focus on the most effective marketing tactics for your small CDA business. Make sure before you engage in any marketing activity you clearly identify your target client. This will ensure that your message reaches a potential client and not just a waste of your money and time.

101 small business marketing ideas for Your CDA business

1. Update or create a marketing plan for your CDA business
2. Start your market research
3. Conduct a focus group to uncover potential marketing areas
4. Write a unique selling message
5. Refine your target audience and niche
6. Expand your product and service offerings.
7. Update your business cards
8. Make your business card stand out from the rest
9. Create or update your brochure
10. Create a digital version of your brochure for your website
11. Explore an updated website redesign
12. Get creative with promotional products
13. Write a description of industry problems your business solves
14. Register for a conference
15. Introduce yourself to other local business owners
16. Plan a local business workshop
17. Join your local chamber of commerce
18. Rent a booth at a trade show
19. Launch a multi-piece direct mail campaign
20. Create multiple approaches, and split test your mailings to measure impact
21. Include a clear and enticing call to action on every direct mail piece
22. Use tear cards, inserts, props and attention-getting envelopes to make an impact with your mailings
23. Send past customers free samples and other incentives to regain their business
24. Advertise on the radio
25. Advertise in the Yellow Pages
26. Advertise on a billboard
27. Use stickers or magnets to advertise on your car
28. Take out an ad in your local newspaper
29. Advertise on a local cable TV station
30. Advertise on Facebook
31. Advertise on LinkedIn
32. Buy ad space on a relevant website
33. Use a sidewalk sign to promote your specials
34. Get started with social media for business
35. Create a Facebook page
36. Get a vanity URL or username for your Facebook page
37. Create a Twitter account
38. Reply or retweet someone else on Twitter
39. Set up a Foursquare account for your business
40. List your business on Google Places
41. Start a business blog
42. Write blog posts on a regular basis
43. Start social bookmarking your online content
44. Create a Groupon
45. Start a Google AdWords pay-per-click campaign
46. Start a Microsoft adCenter pay-per-click campaign
47. Comment on a blog post
48. Record a video blog post
49. Upload a video to YouTube
50. Check your online directory listings and get listed in desirable directories
51. Set up Google Analytics on your website and blog
52. Review and measure your Google Analytics statistics
53. Register a new domain name for a marketing campaign or a new product or service
54. Learn more about local search marketing
55. Track your online reputation
56. Sign up for the Help a Reporter Out (HARO) email list
57. Create an email opt-in on your website or blog
58. Offer a free download or gifts to collect email addresses
59. Send regular emails to your list
60. Start a free monthly email newsletter
61. Use A/B testing to measure the effectiveness of your email campaigns
62. Perfect your email signature
63. Add audio, video and social sharing functionality to your emails
64. Start a contest
65. Create a coupon
66. Create a “frequent buyer” rewards program
67. Start a client appreciation program
68. Create a customer of the month program
69. Give away a free sample
70. Start an affiliate program
71. Send out a customer satisfaction survey
72. Ask for referrals
73. Make a referral
74. Help promote or volunteer your time for a charity event
75. Sponsor a local sports team
76. Cross-promote your products and services with other local businesses
77. Join a professional organization
78. Plan your next holiday promotion
79. Plan holiday gifts for your best customers
80. Send birthday cards to your clients
81. Approach a colleague about a collaboration
82. Donate branded prizes for local fundraisers
83. Become a mentor
84. Plan a free teleconference or webinar
85. Record a podcast
86. Write a press release
87. Submit your press release to various distribution channels
88. Rewrite your sales copy with a storytelling spin
89. Start writing a book
90. Hire a marketing consultant
91. Hire a public relations professional
92. Hire a professional copywriter
93. Hire a search engine marketing firm
94. Hire an intern to help with daily marketing tasks
95. Hire a sales coach or salesperson
96. Get a branded tattoo
97. Create a business mascot to help promote your brand
98. Take a controversial stance on a hot industry topic
99. Pay for wearable advertising
100. Get a full-body branded paint job done on your company vehicle
101. Sign up for online business marketing training

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